When it comes to choosing the right mower, trust matters. Customers want equipment that will last, perform beautifully, and be easy to maintain. Dealers want a manufacturer who stands behind their products and supports them well. That’s why the results of the North American Equipment Dealers Association (NAEDA) survey matter and why they mean so much for anyone considering a Walker Mower.
Who is NAEDA?
The North American Equipment Dealers Association (NAEDA) has been serving the outdoor power equipment industry for decades. Their mission is to support equipment dealers through advocacy, education, and research. One of their most valuable tools is the Dealer-Manufacturer Relations Survey.
This survey gives dealers across North America the chance to rate the manufacturers they work with. Categories include everything from product quality and parts support to warranty procedures and communication.
Why does this matter to you, the customer? Because the results come directly from the professionals who work with these manufacturers every single day. Dealers know firsthand which brands are reliable, responsive, and worth trusting.
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What the NAEDA Survey Shows About Walker
In the most recent survey, Walker scored above the industry average in every single category. Even more encouraging, Walker improved its ratings across the board compared to the previous year.
Here are a few highlights from the 2025 report (ratings are out of 7):
- Product Quality: 6.15
- Parts Quality: 6.25
- Product Technical Support: 6.00
- Overall Satisfaction: 6.02
- Parts Availability: 5.98
These results place Walker well above industry norms. They also confirm what many already know, Walker products are not only well designed, but they’re also backed by responsive support and a dealer network customers can rely on.
In short: we support our dealers, so they can better support you.
Why This Matters to Dealers
Dealers are at the heart of Walker’s success. When dealers are confident in a brand, they are better equipped to sell, service, and stand behind the products they offer.
The NAEDA survey shows that dealers rate Walker highly in critical areas like parts quality, availability, and technical support. That means when a dealer partners with Walker, they know they are supported, not just with great equipment, but with the resources they need to keep their customers satisfied.
This strong relationship builds mutual trust: Walker supports its dealers, and in turn, dealers are empowered to support their customers.
Why This Matters to Customers
For homeowners and commercial operators, this survey translates to peace of mind. Buying a mower is a long-term investment. You want to know that when you choose a brand, you’ll have access to reliable service, parts, and support for years to come.
The survey results show that Walker delivers exactly that. With above-average ratings in product and parts quality, plus strong scores in technical support and dealer relationships, customers can be confident that their investment in a Walker Mower is well protected.
Simply put: Walker is not just a mower, it’s a system of support.
Walker’s Values at Work
At Walker, these results aren’t just numbers, they are a reflection of the values we strive to live out every day:
- Pursue excellence in every detail of our products and service.
- Operate with honesty and integrity in all relationships.
- Remain loyal to our customers and dealers, building long-term trust.
- Live with gratitude for the blessings and opportunities we’ve been given.
We are proud to see our dealer partners rate Walker highly. But more than pride, we are grateful, grateful for the hardworking individuals who represent our brand and for the customers who trust Walker every day.
Trusted by Dealers, Chosen by You
The NAEDA survey confirms what many customers have experienced firsthand: when you choose Walker, you are choosing a brand that dealers trust. That trust means better service, better support, and a better ownership experience for you.
If you’re considering your next mower, know that Walker is an easy choice: fast, easy, and beautiful mowing, supported by a network of trusted dealers who are ready to help.
Contact your local Walker dealer today and experience The Walker Advantage for yourself.
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